The CTE photographic education provides innumerable career pathway is considering technology and digital media are embedded in almost every industry in the workforce. Doing what matters identifies photography occupations belonging to the industries of the technologies/digital media sector (emergent). A photographic and education is changed immensely since the days of simply learning to operate a camera. The Fullerton College CTE professional photography program require students to thoroughly master a myriad of software applications, to operate a wide variety of technological equipment, and to be able to both decern and apply their photographic knowledge to a multitude of industries. Within the new skill sets that are learned in our present day CTE professional photography program students are able to obtain a vast range of successful workforce outcomes.
We anticipate that a 100% increase in the quantity of certificates and degrees awarded would be obtained with additional funding for promotion and marketing. Students searching for a vocational career path in photography have little to no means by which to find our program. The photography program does not have any web presence, is not listed in any outside student periodicals or publications, has never had any press attention, and has limited promotional material. We need to hire a marketing person, on a temporary basis, to promote and establish the presence of the Fullerton College professional photography program. With added promotion we will be able to recruit more students and increase the number of students in our CTE professional photography program.